We’re thrilled to share some exciting news—Advance Pump & Filter Co has been named a Finalist for the 2025 Better Business Bureau Torch Awards for Ethics!

This recognition is a true honor and a powerful reflection of the dedication, integrity, and hard work that our entire team brings to the table each and every day. The Torch Awards highlight companies that demonstrate exceptional ethical standards in their dealings with customers, employees, and the community—and being selected as a finalist affirms that we’re staying true to our core values.

We were especially moved to receive a personal letter from New Hampshire Governor Kelly Ayotte, who commended our “unwavering commitment to ethical business practices and the four C’s: character, culture, customers, and community.” Her kind words serve as a reminder of what really matters in business—and in life.
At Advance Pump & Filter Co, our mission is simple: to treat our customers with respect and integrity, while delivering high-quality, reliable water solutions. We don’t just aim to provide top-notch service—we strive to build lasting relationships grounded in trust and transparency.
This recognition from the Better Business Bureau means the world to us because it reflects our belief in doing the right thing—even when no one is watching.
To our loyal customers, supportive community, and dedicated team: thank you. You are the reason we continue to raise the bar and stay true to our promise of ethical service.
Want to learn more about who we are and what we do?
👉 Visit Our About Page
📞 Call us today: 603-868-3212